How to Turn Social Media Followers into Paying Customers

At her Jobber Meetups talk in Calgary, Alberta, cleaning business expert, Katie Pearse, The Maid Mentor, shared proven advice for marketing your service business locally.

She covered the content you should share, and the calls to action you need to include to close sales via social media.

A couple key takeaways:

  • Grab your business name handle on all of the social media platforms out there, but only commit to maintaining channels you actually enjoy being on. When your time is limited, you don’t want a make work project!
  • Make it your mission to collect email addresses from people who land on your site. Katie goes on to explain how to turn those warm leads into sales through engaging email content.

Watch the presentation here.

 

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